Outsourced department

An outsourced department is a complete business function run by an outside team rather than by employees. Where an agency delivers one channel or one project, a department covers whatever the function needs that month: strategy, execution, tools, reporting and the management of all of it. The company keeps authority over budget, brand and priorities. The department keeps the calendar full and the numbers honest.

For British Columbia companies between $500K and $30M, building a marketing, technology or operations department from scratch means several hires, months of recruiting and a manager to lead them. An outsourced department supplies the whole team at once, scales up or down with the business and costs less than the payroll of the people it replaces. It also removes the single point of failure of one employee who holds the function.

In practice a department runs on a plan agreed with the owner, a weekly or fortnightly meeting, specialists assigned by function and a monthly report that leads with results rather than activity. Everything the department builds, from accounts to documents, is in the client's name. Ali Sedighi's team of more than thirty specialists runs outsourced growth, marketing, sales systems, technology and operations departments across Canada. Pricing typically follows the Advisory Retainer band, $8K to $25K per month, rising to the Fractional Executive band when Ali also takes the executive seat. Outcome based, never hourly.